At the heart of today’s digital age, the customer experience is undergoing a radical transformation, benefiting from the rise of artificial intelligence. Genesys, recognized as a leader in the field of customer experience (CX), recently unveiled a flagship innovation: AI Studio. This revolutionary platform advances the idea that agentic AI can play a crucial role […]

In a world where artificial intelligence (AI) is becoming a strategic necessity for businesses, Freshworks is positioning itself as a true pioneer, offering solutions that aim to transform the customer experience and IT service management. As competition intensifies with players such as Zendesk, Salesforce, and ServiceNow, Freshworks demonstrates its commitment to facilitating the integration of […]

In a world where technology is evolving at breakneck speed, customer relationships are undergoing a transformation, driven by the advent of artificial intelligence. The Agentforce World Tour, recently held in Paris, offered fascinating insights into this essential evolution. Industry leaders such as Salesforce, IBM, and Zendesk shared their visions for the future of customer experience. […]

In 2025, the customer experience landscape is undergoing a profound transformation, with artificial intelligence no longer simply streamlining interactions, but becoming a true emotional bridge between brands and consumers. Zendesk’s latest research reveals how personalization, empathy, and automation are transforming customer perceptions and expectations. With a sample of over 10,000 participants worldwide, this report highlights […]